Davines signs with Noise for European Marketing Expansion

Davines has signed with Noise to lead the European digital marketing for the brand's expanding e-commerce business for the next few years.

Noise will be working to help the brand continue to grow in key European markets including the UK, Netherlands and Germany.

Davines is one of the world's leading sustainable hair care brands and in 2023 turned over over €250m from operating in over 90 countries.

“We’re delighted to work with Davines at such scale. The brand makes truly incredible products that stand out in an increasingly crowded market. We look forward to helping them continue to increase their customer base and deliver more fantastic products to people.” Anthony Goldman, Co-Founder, Noise Media.

Davines was founded in 1983 and began as a small family research lab. Today it has grown into an international corporation certified by B Corp. Through it all, they have remained a family-owned business dedicated to creating beautiful haircare products that keep environmental impact and sustainability in mind.

The Noise team will be looking at working with local European markets on social and digital growth strategy, content and creative expansion and paid customer acquisition.

"We're thrilled to partner with Noise for our global strategy and European paid media. Aligning strategic and media agencies is a first for Davines, and it's an exciting step forward. This collaboration enhances our ability to test global recommendations and execute locally. We're particularly excited about the expertise and creativity their team brings to our ad performance." Hannah Dixon, Head of Global E-Commerce.

Noise is a growth marketing agency that helps ambitious brands scale in new and existing markets. For more information or to enquire about growing your brand please email brands@noisemediagroup.co.uk.