New Out-Of-Home Campaign with TaskRabbit

Noise makes a splash with new out-of-home campaign across London using both strategic digital and print placements.

The campaign parodies well known song lyrics to promote some of the home service categories available on the Taskrabbit platform.

Several thousand screens and placements will be showcasing the campaign all over London in the coming weeks/months.

This venture is not just a testament to our innovative spirit and creative prowess; it's a landmark in our journey with TaskRabbit, a true pioneer of the gig economy. Together, we're setting new benchmarks and connecting people with freelance taskers more efficiently and extensively than ever before.

“We’ve genuinely loved working with TaskRabbit for this exciting OOH project.
Not only have they been open and receptive to our outside-the-box thinking, but they’ve been insightful and accommodating at every step in the process to ensure an unbelievably smooth delivery - a hugely refreshing achievement for a campaign of this scale!” Beau Lyons, Creative Director, Noise

Since 2021, our combined efforts have not only expanded TaskRabbit's reach into seven new European markets but also launched the impactful #dontdoityourself campaign. This campaign, emblematic of our shared vision to empower individuals by delegating tasks, has resonated widely, contributing significantly to our collective success. Moreover, our achievements have been recognized at the highest level, winning us the prestigious Mena Search Awards.

The launch of our first out-of-home campaign marks a pivotal moment in this journey. It's a bold leap into a medium that offers tangible, real-world engagement, bringing the versatility and convenience of TaskRabbit's services into everyday visibility. This strategic move is designed to capture attention in a cluttered digital age, creating memorable, impactful interactions that underscore the value of personal time and the efficiency TaskRabbit offers.

The success of this campaign and our ongoing partnership with TaskRabbit could not have been possible without the hard work and dedication of everyone at Noise and TaskRabbit. This achievement is a collective one, shared among all the creative minds, strategists, and visionaries who have poured their energy into making this client a household name.